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Consumer Bankers Association
Web Design, Drupal, UI/UX Design, Website Content Writing, Website Maintenance & Hosting, WordPress Development
Commercial Video in DC
Tell your brand story. We produce high-quality video ads that captivate audiences, simplify complex messages, and drive higher engagement rates across YouTube, social media, and streaming TV Ads.
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High-Performance Video Ads
Stop relying on generic stock footage. Our Washington DC team produces custom video assets that build emotional connections. We combine cinematic visuals with performance marketing data to create ads that explain, persuade, and convert. By handling everything from script to screen, we help you communicate your value proposition in seconds.
Meet Your Production Crew
Our DC-based video team consists of directors, cinematographers, and editors who understand modern ad performance. We don’t just point and shoot; we craft narratives that hold attention. Using professional equipment like RED cameras and Adobe Premiere Pro, we deliver premium digital content. We act as your creative partners, ensuring every frame aligns with your brand voice and business goals.
Key Capabilities of Commercials
We deploy comprehensive production strategies and creative techniques to build video assets that drive action across digital platforms.
YouTube Pre-Roll Ads
We produce bumper ads and skippable video content structured to hook viewers instantly before the skip button appears.
Social Media Ads
We create short, vertical videos optimized for Instagram Reels, TikTok, and LinkedIn feeds that stop the scroll.
Brand Films
We create cinematic brand stories that communicate your mission, values, and history emotionally.
Product Launches
We produce high-energy videos that introduce new products to the market with maximum impact.
Connected TV (CTV) Spots
We produce broadcast-quality spots optimized for streaming platforms like Hulu, Roku, and traditional TV.
Explainer Videos
We simplify complex products or services into engaging animated or live-action clips.
Corporate Interviews
We film executive interviews that look professional and sound authentic for internal or external use.
Event Coverage
We capture highlights from conferences and galas to extend the life and reach of your live events.
Scriptwriting
We write compelling scripts and storyboards that ensure your message is clear before cameras roll.
Casting & Talent
We manage the casting process to find professional actors or voiceover artists who fit your brand.
Location Scouting
We find and permit the perfect filming locations in Washington DC or studio environments.
Post-Production
We handle editing, color grading, and sound design to turn raw footage into a polished final product.
See Our Footage
Discover how our storytelling strategies increased dwell time and conversion rates for our clients.
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Why Commercial Video Pays Off
01
Higher Engagement
Video content generates significantly more shares and comments than static images or text.
02
Improved SEO
Websites with video content are more likely to rank on the first page of Google results.
03
Information Retention
Viewers retain much more of a message when they watch it compared to reading it.
04
Emotional Connection
Video uses music, voice, and visuals to evoke feelings that build brand loyalty.
05
Clarified Messaging
Explain complex services quickly and simply, reducing customer confusion and support questions.
06
Conversion Lift
Adding a product video to a landing page can increase conversion rates by up to 80%.
Our Clients See Measurable Results:
88% of Marketers Say Video Gives a Positive ROI
Ready to Film?
Partner with producers who understand how to create videos that look expensive but fit your budget.
Technical Precision for Video
– Configuration of RED camera workflows to ensure future proof archival quality footage
– Utilization of professional lighting kits to create cinematic depth and mood
– Implementation of multi track audio recording for crystal clear dialogue capture
– Integration of proxy editing workflows to speed up post production on large files
– Setup of color grading pipelines using DaVinci Resolve for consistent brand looks
– Deployment of cloud based review platforms for frame accurate client feedback
– Advanced compression settings to optimize video file size for web playback speed
Production Services vs Alternatives
Professional Video vs DIY
Phone cameras are great for social stories but lack the polish for brand assets. Professional video uses lighting, audio, and stabilization to signal quality. We create assets that build trust, not doubt.
- Professional audio
- Cinematic lighting
- Strategic script
- Brand polish
Animation vs Live Action
Live action builds human connection and trust. Animation explains abstract concepts and software features clearly. We help you choose the right medium for your message.
- Human connection
- Product detail
- Conceptual clarity
- Unlimited creativity
Agency vs Freelancer
Freelancers often specialize in one area like shooting or editing. Agencies provide a full crew including directors, writers, and sound engineers. We handle the entire production pipeline.
- Full crew access
- Reliability
- Strategic direction
- Scalable production
Industry-Specific Commercials
Tailored production strategies that navigate the unique visual styles, compliance needs, and audience expectations of specialized sectors.
Corporate
Executive interviews and culture videos that attract investors and talent.
Real Estate
Walkthrough tours and drone aerials that sell properties faster.
Non-Profit
Fundraising videos that tell emotional stories of impact and change.
Tech & SaaS
Screen-recorded demos and animated explainers for software products.
Healthcare
Patient stories and facility tours that build trust and comfort.
Events
Patient stories and facility tours that build trust and comfort.
What Our Clients Say
The commercial Design In DC produced aired locally and drove record traffic to our site. The production quality was indistinguishable from national brands.
We needed a brand film that captured our history. Their team told our story with such emotion and beauty. It's the best investment we've made this year.
Commercial Video FAQs
Do you optimize for YouTube and Social?
Yes. We are a digital-first agency. We shoot and edit specifically for the platforms you use most, creating different cuts, aspect ratios (9:16 vs 16:9), and pacing for YouTube, Instagram, and LinkedIn.
How much does a commercial cost?
Costs vary based on complexity, shoot days, and talent needs. A simple social ad is affordable, while a broadcast commercial with actors and locations requires a larger budget.
How long does production take?
A typical project takes 4-8 weeks from concept to final delivery. This includes 2 weeks for pre-production, 1-3 days for filming, and 2-4 weeks for editing.
Do you write the script?
Yes. We have copywriters who specialize in video scripts. We can write the entire script from scratch or polish your existing talking points to ensure they sound natural on camera.
Can you help with casting?
Yes. We manage the casting process, holding auditions and presenting you with options for actors or voiceover talent that match your brand personality.